You are responsible for developing and implementing diverse digital marketing strategies to promote our clients’ websites, social media platforms, and other web-based resources. You are self-driven, collaborative, and passionate about learning.
What you’ll do
Plan and execute digital and performance marketing campaigns across Search (SEM), Paid Social, Display Advertising, Email Marketing, and other digital channels
Use various tools and channels such as web analytics, Google Adwords, social media ad managers, etc.
Manage all ad spend across channels while continually measuring and optimizing performance over time (including A/B testing protocols and procedures)
Measure and report performance of all digital marketing campaigns against goals (ROI and KPIs), and give insights, assessments, and recommendations on optimization.
Stay up-to-date with the latest trends and updates on digital marketing tools and channels.
Analyze the effectiveness of our SEO activities
Improve our digital marketing processes
Collaborate with internal teams in developing strategy and implementation
What you’ll bring
At least 3yrs of experience in digital marketing and performance marketing, preferably in a design agency or similar
In-depth knowledge and experience in SEM and Social Media Marketing, good knowledge and experience in SEO, email campaigns, and other promotional strategies on digital
Knowledgeable in all fields of digital marketing (copywriting, social media, content, email, marketing analytics, etc)
Strong analytical ability and good communication skills